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Testing machines must prioritize quality over marketing

Date:2016-10-19ID: 33Heat:
Testing machines must prioritize quality over marketing

The current testing machine industry can be described as "a hundred flowers bloom and a hundred schools of thought contend". Manufacturing and distribution companies of testing machines across the country use all eye-catching and eye-catching marketing methods to increase attention and improve marketing power. They participate in exhibitions, sponsor industry associations, or use various media to show off shipping pictures and sales figures all day long. Of course, these are all marketing strategies of manufacturers or companies, which are understandable. After all, everyone needs to survive and develop, and appropriate marketing is necessary. In this market situation and environment, it is also necessary to do so.

However, often the supply side market feels that they have done the wrong thing, putting the cart before the horse, neglecting the focus of the testing machine industry, and ignoring the essence of the testing machine as a physical object. As the name suggests, testing machines are used for testing, including hydraulic universal testing machines, electronic universal testing machines, fatigue testing machines, dynamic or static testing machines. Ultimately, they are all designed for testing to meet people's requirements for material performance testing.

So, in the testing machine industry, our leading testing machine company feels that it is important to focus on product performance innovation, technological improvement, and innovation, rather than blindly growing wildly or resorting to a suicidal survival style of drinking poison to quench thirst. The quality of testing machine products must be improved, including the labor and materials used in the testing machine host and control system, as well as the reasonable layout of the internal structure, software testing system program optimization, and further expansion of powerful functions. This is the direction that our testing machine industry needs to strive for and improve. Only by doing these things well can we go to marketing. "Forging iron also requires our own hard work" General Secretary Xi Jinping This sentence also applies to our testing machine industry.

After completing the testing machine host and measurement and control system, it is important to pay attention to the appearance of the product, as well as the rationality of the structural design and layout. The matching of product colors and the painting process of the paint surface are the directions that our leading testing machine company is striving for, and they are now used in the actual production process of our company for on-site operations.